Principles of marketing /
Philip Kotler ... [et al.]
- European ed.
- London : Prentice Hall, c1996
- 956 p. : ill. (some col.)
Includes bibliographical references and index
0131659030
MARKETING
HF5415 / P746 1996
Includes bibliographical references and index
0131659030
MARKETING
HF5415 / P746 1996