Doyle, Peter
Marketing management and strategy / Peter Doyle - New York, N.Y. : Prentice Hall, 1994 - 410 p. : ill.
Includes bibliographcial references and indexes
0130653500
MARKETING
HF5415 / D694M
Marketing management and strategy / Peter Doyle - New York, N.Y. : Prentice Hall, 1994 - 410 p. : ill.
Includes bibliographcial references and indexes
0130653500
MARKETING
HF5415 / D694M