Aaker, David A.
Strategic market management - 5th ed. - New York, N.Y. : Wiley, 1998 - 330 p.
MARKETING--MANAGEMENT
HF5415.13 / A243S 1998
Strategic market management - 5th ed. - New York, N.Y. : Wiley, 1998 - 330 p.
MARKETING--MANAGEMENT
HF5415.13 / A243S 1998