Dibb, Sally
The marketing casebook : cases and concepts / Sally Dibb and Lyndon Simkin - London : Routledge, 1994 - 270 p. : ill.
Includes bibliographic references and index
0415089506
MARKETING--CASE STUDIES
HF5415 / D522M
The marketing casebook : cases and concepts / Sally Dibb and Lyndon Simkin - London : Routledge, 1994 - 270 p. : ill.
Includes bibliographic references and index
0415089506
MARKETING--CASE STUDIES
HF5415 / D522M