Aaker, David A.
Advertising management - 2nd ed. - Englewood Cliffs, N.J. : Prentice-Hall, 1982 - 560 p.
ADVERTISING MANAGEMENT
HF5823 / A243A 1982
Advertising management - 2nd ed. - Englewood Cliffs, N.J. : Prentice-Hall, 1982 - 560 p.
ADVERTISING MANAGEMENT
HF5823 / A243A 1982