Nash, Edward L.
Direct marketing : strategy, planning, execution - 3rd ed. - New York, N.Y. : McGraw-Hill, 1995 - 477 p.
DIRECT MARKETING
HF5415.126 / N373D 1995
Direct marketing : strategy, planning, execution - 3rd ed. - New York, N.Y. : McGraw-Hill, 1995 - 477 p.
DIRECT MARKETING
HF5415.126 / N373D 1995