Jain, Subhash C.
Marketing planning & strategy - 4th ed. - Cincinnati, Ohio : South-Western Pub. Co., 1993 - 871 p.
MARKETING--MANAGEMENT
HF5415.13 / J346M 1993
Marketing planning & strategy - 4th ed. - Cincinnati, Ohio : South-Western Pub. Co., 1993 - 871 p.
MARKETING--MANAGEMENT
HF5415.13 / J346M 1993