Smith, Garry D.
Business strategy and policy : cases / Garry D. Smith, Danny R. Arnold, Bobby G. Bizzell - 3rd ed. - Boston, Mass. : Houghton Mifflin, c1991 - 534 p. : ill., maps
Includes bibliographical references
0395567351
STRATEGIC PLANNING
STRATEGIC PLANNING--CASE STUDIES
HD30.28 / S647B 1991
Business strategy and policy : cases / Garry D. Smith, Danny R. Arnold, Bobby G. Bizzell - 3rd ed. - Boston, Mass. : Houghton Mifflin, c1991 - 534 p. : ill., maps
Includes bibliographical references
0395567351
STRATEGIC PLANNING
STRATEGIC PLANNING--CASE STUDIES
HD30.28 / S647B 1991