Sirgy, M. Joseph
Integrated marketing communications : a systems approach - Upper Saddle River, N.J. : Prentice Hall, 1998 - 312
0132056186
COMMUNICATION IN MARKETING
HF5415.123 / S573I
Integrated marketing communications : a systems approach - Upper Saddle River, N.J. : Prentice Hall, 1998 - 312
0132056186
COMMUNICATION IN MARKETING
HF5415.123 / S573I