BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

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Bernhardt, Kenneth L. 1944-

Cases in marketing management - 7th ed. - Chicago, Ill. : Irwin, 1997 - 665 p.

Subjects--Topical Terms:
MARKETING--MANAGEMENT--CASE STUDIES
MARKETING--DECISION MAKING--CASE STUDIES

LC Class. No.: HF5415.13 / B476C 1997

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