BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

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Usunier, Jean-Claude

International marketing : a cultural approach - New York, N.Y. : Prentice Hall, 1993 - 494

Subjects--Topical Terms:
EXPORT MARKETING--SOCIAL ASPECTS
INTERNATIONAL BUSINESS ENTERPRISES--SOCIAL ASPECTS
INTERCULTURAL COMMUNICATION

LC Class. No.: HF1416 / U886I

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