Evans, Joel R.
Principles of marketing / Joel R. Evans, Barry Berman - 3rd ed. - Englewood Cliffs, N.J. : Prentice Hall, c1995 - 521 p. : maps, col. ill. + 1 diskette
Includes bibliographical references and index
0023347015
MARKETING
HF5415 / E926P 1995
Principles of marketing / Joel R. Evans, Barry Berman - 3rd ed. - Englewood Cliffs, N.J. : Prentice Hall, c1995 - 521 p. : maps, col. ill. + 1 diskette
Includes bibliographical references and index
0023347015
MARKETING
HF5415 / E926P 1995