Cateora, Philip R.
International marketing / Philip R. Cateora, John L. Graham - 11th ed. - Boston, Mass. : McGraw-Hill, c2002 - 693 p. : ill. (some col.)
Includes index
0072398841
EXPORT MARKETING
INTERNATIONAL BUSINESS ENTERPRISES
HF1416 / C373I 2002
International marketing / Philip R. Cateora, John L. Graham - 11th ed. - Boston, Mass. : McGraw-Hill, c2002 - 693 p. : ill. (some col.)
Includes index
0072398841
EXPORT MARKETING
INTERNATIONAL BUSINESS ENTERPRISES
HF1416 / C373I 2002