Mowen, John C.
Consumer behavior : a framework / John C. Mowen, Michael S. Minor - Upper Saddle River, N.J. : Prentice Hall, c2001 - 354 p. : ill., map
Includes bibliographical references and index
0130169722
CONSUMER BEHAVIOR
HF5415.32 / M683C
Consumer behavior : a framework / John C. Mowen, Michael S. Minor - Upper Saddle River, N.J. : Prentice Hall, c2001 - 354 p. : ill., map
Includes bibliographical references and index
0130169722
CONSUMER BEHAVIOR
HF5415.32 / M683C