BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

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Middleton, Victor T.C.

Marketing in travel and tourism / Victor T.C. Middleton with Jackie Clarke - 3rd ed. - Oxford : Butterworth/Heinemann, 2002 - 487 p. : ill.

Includes bibliographical references and index

ISBN: 0750644710

Subjects--Topical Terms:
TOURISM--MARKETING

LC Class. No.: G155 .A1 / M522M 2002

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