BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

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Dubois, Bernard

Understanding the consumer : a European perspective / Bernard Dubois - Harlow : Prentice Hall, 2000 - 323 p. : ill.

Includes bibliographical references and index

Translated from the French

ISBN: 0136163688

Subjects--Topical Terms:
CONSUMER BEHAVIOR--EUROPE

LC Class. No.: HF5415.33 .E85 / D826U

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