BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

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Lamb, Charles W., Jr.

Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel - 7th ed. - Australia : Thomson/South-Western, c2004 - 774 p. : col. ill. + 1 CD-ROM

Includes bibliographical references and index

ISBN: 0324147988

Subjects--Topical Terms:
MARKETING
MARKETING--MANAGEMENT

LC Class. No.: HF5415 / L352M 2004

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