Pearce II, John A.
Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson, Jr. - 9th ed. , international ed. - Boston, Mass. : McGraw-Hill Irwin, c2005 - 392 p. : ill.
Includes bibliographical references and index
0071111743
STRATEGIC PLANNING
STRATEGIC PLANNING--CASE STUDIES
HD30.28 / P427F 2005
Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson, Jr. - 9th ed. , international ed. - Boston, Mass. : McGraw-Hill Irwin, c2005 - 392 p. : ill.
Includes bibliographical references and index
0071111743
STRATEGIC PLANNING
STRATEGIC PLANNING--CASE STUDIES
HD30.28 / P427F 2005