Mentzer, John T.
Sales forecasting management / John T. Mentzer & Carol C. Bienstock - Thousand Oaks, Calif. : Sage, c1998 - 274 p. : ill. + 1 diskette
Includes bibliographical references and index
0761908226
SALES FORECASTING--MANAGEMENT
MARKETING RESEARCH--MANAGEMENT
HF5415.2 / M467S
Sales forecasting management / John T. Mentzer & Carol C. Bienstock - Thousand Oaks, Calif. : Sage, c1998 - 274 p. : ill. + 1 diskette
Includes bibliographical references and index
0761908226
SALES FORECASTING--MANAGEMENT
MARKETING RESEARCH--MANAGEMENT
HF5415.2 / M467S