Representing consumers : voices, views and visions /
edited by Barbara B. Stern
- London : Routledge, 1998
- 400 p. : ill.
- Routledge interpretive market research series .
Includes bibliographical references and index
0415184142
CONSUMERS--RESEARCH--METHODOLOGY
HF5415.32 / R467
Includes bibliographical references and index
0415184142
CONSUMERS--RESEARCH--METHODOLOGY
HF5415.32 / R467