Jones, Maggie
Customer communications in marketing 2004-2005 / CIM coursebook : customer communications in marketing 2004-2005 Maggie Jones and Alison Cheeseman - Amsterdam : Elsevier, 2004 - 304 p. : ill.
Includes bibliographical references and index
0750661879
COMMUNICATION IN MARKETING
BUSINESS COMMUNICATION
BUSINESS COMMUNICATION--EXAMINATIONS, QUESTIONS, ETC.
CUSTOMER RELATIONS
CUSTOMER SERVICES
RELATIONSHIP MARKETING
HF5718 / J663C 2004
Customer communications in marketing 2004-2005 / CIM coursebook : customer communications in marketing 2004-2005 Maggie Jones and Alison Cheeseman - Amsterdam : Elsevier, 2004 - 304 p. : ill.
Includes bibliographical references and index
0750661879
COMMUNICATION IN MARKETING
BUSINESS COMMUNICATION
BUSINESS COMMUNICATION--EXAMINATIONS, QUESTIONS, ETC.
CUSTOMER RELATIONS
CUSTOMER SERVICES
RELATIONSHIP MARKETING
HF5718 / J663C 2004