BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

Normal view MARC view ISBD view

O'Keefe, Daniel J.

Persuasion : theory & research / Daniel J. O'Keefe - 2nd ed. - Thousand Oaks, Calif. : Sage, c2002 - 365 p. - Current communication .

Includes bibliographical references and indexes

ISBN: 0761925392

Subjects--Topical Terms:
PERSUASION (PSYCHOLOGY)

LC Class. No.: BF637 .P4 / O333P 2002

Place hold
Print
Add to your cart (remove)
Save record
More searches