Borchers, Timothy A.
Persuasion in the media age / Timothy A. Borchers - 2nd ed. - Boston, Mass. : McGraw-Hill, c2005 - 448 p. : ill.
Includes bibliographical references and index
9780072862911
PERSUASION (RHETORIC)
MASS MEDIA
P301.5 .P47 / B672P 2005
Persuasion in the media age / Timothy A. Borchers - 2nd ed. - Boston, Mass. : McGraw-Hill, c2005 - 448 p. : ill.
Includes bibliographical references and index
9780072862911
PERSUASION (RHETORIC)
MASS MEDIA
P301.5 .P47 / B672P 2005