King-Gordon, Stacey
Packaging makeovers : graphic redesign for market change / Stacey King Gordon - Beverly, Mass. : Rockport, 2007 - 160 p. : ill. (chiefly col.)
9781592533992
BRANDING (MARKETING)
BRAND NAME PRODUCTS--MARKETING--MANAGEMENT
PACKAGING--DESIGN
HF5415.15 / K563P
Packaging makeovers : graphic redesign for market change / Stacey King Gordon - Beverly, Mass. : Rockport, 2007 - 160 p. : ill. (chiefly col.)
9781592533992
BRANDING (MARKETING)
BRAND NAME PRODUCTS--MARKETING--MANAGEMENT
PACKAGING--DESIGN
HF5415.15 / K563P