Gillespie, Kate
Global marketing / Kate Gillespie, Jean-Pierre Jeannet, H. David Hennessey - 2nd ed. - Boston, Mass. : Houghton Mifflin, c2007 - 619 p. : col. ill., col. maps
Includes bibliographical references and indexes
9780618659531
Export marketing
Export marketing--Management
International business enterprises--Management
HF1416 / G544G 2007
Global marketing / Kate Gillespie, Jean-Pierre Jeannet, H. David Hennessey - 2nd ed. - Boston, Mass. : Houghton Mifflin, c2007 - 619 p. : col. ill., col. maps
Includes bibliographical references and indexes
9780618659531
Export marketing
Export marketing--Management
International business enterprises--Management
HF1416 / G544G 2007