Hair, Joseph F.
Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau - 4th ed. , McGraw-Hill international ed. - Boston, Mass. : McGraw-Hill/Irwin, c2009 - 690 p. : col. ill.
Includes bibliographical references and indexes
9780071101073
MARKETING RESEARCH
HF5415.2 / H347M 2009
Marketing research : in a digital information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau - 4th ed. , McGraw-Hill international ed. - Boston, Mass. : McGraw-Hill/Irwin, c2009 - 690 p. : col. ill.
Includes bibliographical references and indexes
9780071101073
MARKETING RESEARCH
HF5415.2 / H347M 2009