Lees-Marshment, Jennifer
Political marketing and British political parties / Jennifer Lees-Marshment - 2nd ed. - Manchester : Manchester Univ. Press, 2008 - 304 p. : ill.
Includes bibliographical references
9780719077197
Political parties--Great Britain
Marketing--Political aspects--Great Britain
Marketing--Political aspects
Campaign management--Great Britain
Public relations and politics--Great Britain
JN 1121 / L437P 2008
Political marketing and British political parties / Jennifer Lees-Marshment - 2nd ed. - Manchester : Manchester Univ. Press, 2008 - 304 p. : ill.
Includes bibliographical references
9780719077197
Political parties--Great Britain
Marketing--Political aspects--Great Britain
Marketing--Political aspects
Campaign management--Great Britain
Public relations and politics--Great Britain
JN 1121 / L437P 2008