Stacks, Don W.
A practitioner's guide to public relations research, measurement and evaluation / Don W. Stacks and David Michaelson. - New York, N.Y. : Business Expert Press, 2010. - x, 229 p. : ill. - Public relations collection .
Includes bibliographical references and index
9781606491010
Public relations--Research
HM1221 / S722P 2010
A practitioner's guide to public relations research, measurement and evaluation / Don W. Stacks and David Michaelson. - New York, N.Y. : Business Expert Press, 2010. - x, 229 p. : ill. - Public relations collection .
Includes bibliographical references and index
9781606491010
Public relations--Research
HM1221 / S722P 2010