Gays, lesbians, and consumer behavior : theory, practice, and research issues in marketing /
Daniel L. Wardlow, editor.
- New York, N.Y. : Routledge, 2009.
- 261 p. : ill.
Includes bibliographical references and index
9781560230779
Gay consumers--United States
Lesbian consumers--United States
Marketing research--United States
Advertising--United States
HF 5415.33 .U6 / G397
Includes bibliographical references and index
9781560230779
Gay consumers--United States
Lesbian consumers--United States
Marketing research--United States
Advertising--United States
HF 5415.33 .U6 / G397