Kotler, Philip.
Marketing management / Philip Kotler, Kevin Lane Keller. - 14th ed. , global ed. - Boston, Mass. : Pearson, c2012. - 131 p. : col. ill.
Includes bibliographical references and index
9780273753360
Marketing--Management
HF 5415.13 / K674M 2012
Marketing management / Philip Kotler, Kevin Lane Keller. - 14th ed. , global ed. - Boston, Mass. : Pearson, c2012. - 131 p. : col. ill.
Includes bibliographical references and index
9780273753360
Marketing--Management
HF 5415.13 / K674M 2012