Wheeler, Alina
Designing brand identity : an essential guide for the whole branding team / Alina Wheeler. - 4th ed. - Hoboken, N.J. : Wiley, c2013. - 326 p. : col. ill.
Includes bibliographical references and indexes
9781118099209
Brand name products
Branding (Marketing)
Trademarks--Design
Advertising--Brand name products
HD 69 .B7 / W433D 2013
Designing brand identity : an essential guide for the whole branding team / Alina Wheeler. - 4th ed. - Hoboken, N.J. : Wiley, c2013. - 326 p. : col. ill.
Includes bibliographical references and indexes
9781118099209
Brand name products
Branding (Marketing)
Trademarks--Design
Advertising--Brand name products
HD 69 .B7 / W433D 2013