Marketing and football : an international perspective /
edited by Michel Desbordes.
- Amsterdam : Elsevier, 2007.
- 518 p. : ill.
- Sports marketing series .
Includes bibliographical references and index.
9780750682046
2006931692
Soccer--Social aspects--Cross-cultural studies.
Soccer--Marketing.
GV943.9.S64 / M374
Includes bibliographical references and index.
9780750682046
2006931692
Soccer--Social aspects--Cross-cultural studies.
Soccer--Marketing.
GV943.9.S64 / M374