Essentials of marketing research /
Joseph F. Hair, Jr., ... [et al.].
- 3rd ed. McGraw-Hill International ed.
- New York, N.Y. : McGraw-Hill/Irwin, c2013.
- 414 p. : ill. (chiefly col.).
Previous ed.: 2010.
Includes bibliographical references and indexes
9780071318372
Marketing research.
HF5415.2 / E873 2013
Previous ed.: 2010.
Includes bibliographical references and indexes
9780071318372
Marketing research.
HF5415.2 / E873 2013