Doganis, Rigas.
Flying off course : airline economics and marketing / Rigas Doganis. - 4th ed. - London : Routledge, 2010. - 336 p. : ill.
Includes bibliographical references and index
9780415447379
Aeronautics, Commercial.
Aeronautics, Commercial--Marketing.
Airlines.
Airlines--Marketing.
HE9780 / D632F 2010
Flying off course : airline economics and marketing / Rigas Doganis. - 4th ed. - London : Routledge, 2010. - 336 p. : ill.
Includes bibliographical references and index
9780415447379
Aeronautics, Commercial.
Aeronautics, Commercial--Marketing.
Airlines.
Airlines--Marketing.
HE9780 / D632F 2010