BANGKOK UNIVERSITY LIBRARY AND LEARNING SPACE catalog

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King, Katie, 1967- ,

Using artificial intelligence in marketing : how to harness AI and maintain the competitive edge / Katie King - x, 207 pages

Includes bibliographical references and index

ISBN: 9780749483395

Subjects--Topical Terms:
Marketing--Technological innovations
Artificial intelligence

LC Class. No.: HF5415.1265 / K563U 2019

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