Brand power (Record no. 144941)

000 -LEADER
fixed length control field 00580nam0a22001930a04500
001 - CONTROL NUMBER
control field 000043057
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190422113612.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s1994 enk 000 0 eng d
035 ## - SYSTEM CONTROL NUMBER
System control number 2001043582
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number S762B
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Stobart, Paul, ed.
245 10 - TITLE STATEMENT
Title Brand power
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hampshire :
Name of publisher, distributor, etc. Macmillan Press,
Date of publication, distribution, etc. 1994
300 ## - PHYSICAL DESCRIPTION
Extent 255
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ADVERTISING
General subdivision BRAND NAME PRODUCTS
Topical term or geographic name entry element BRAND NAME PRODUCTS
General subdivision MARKETING
991 ## -
-- 03
-- 03
-- โฆษณา การสื่อสารเพื่อการตลาด
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          Main Campus Main Campus Book Shelves 2019-04-22 HF5823 S762B 180904 2019-04-22 2019-04-22 Books


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