| 000 -LEADER |
|---|
| fixed length control field |
00812nam0a22002650a04500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000070348 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190422153750.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
s1988 xxu 0000 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0844230979 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
2001071343 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF6146 .B74 |
| Item number |
B664R 1988 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Book, Albert C. |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The radio & television commercial |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Lincolnwood, Ill. : |
| Name of publisher, distributor, etc. |
NTC Business, |
| Date of publication, distribution, etc. |
1988 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
222 p. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
RADIO ADVERTISING |
|
|---|
| Topical term or geographic name entry element |
TELEVISION ADVERTISING |
|
|---|
| Topical term or geographic name entry element |
BROADCAST ADVERTISING |
| General subdivision |
UNITED STATES |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cary, Norman D. |
|
|---|
| Personal name |
Tannenbaum, Stanley I. |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A37125 |
| Link information for field corresponding to 9XX field |
Nov 26 2004 7:38PM |
| 991 ## - |
|---|
| -- |
03 |
| -- |
03 |
| -- |
โฆษณา การสื่อสารเพื่อการตลาด |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |