000 -LEADER |
fixed length control field |
00833nam0a22001930a04500 |
001 - CONTROL NUMBER |
control field |
000086635 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190422164542.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
s1997 xxu 000 0 eng d |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
2001087952 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.55 |
Item number |
N483N |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Newell, Frederick |
245 14 - TITLE STATEMENT |
Title |
The new rules of marketing : how to use one-to-one relationship marketing to be the leader in your industry |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York, N.Y. : |
Name of publisher, distributor, etc. |
McGraw-Hill, |
Date of publication, distribution, etc. |
1997 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
315 |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
RELATIONSHIP MARKETING |
|
Topical term or geographic name entry element |
DATABASE MARKETING |
991 ## - |
-- |
02 |
-- |
02 |
-- |
การตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |