Mastering the digital marketplace : practical strategies for competitiveness in the new economy (Record no. 167728)

000 -LEADER
fixed length control field 00936nam0a22002290a04500
001 - CONTROL NUMBER
control field 000090489
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190422172256.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s1999 xxu 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471345466
035 ## - SYSTEM CONTROL NUMBER
System control number 2001091919
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5548.32
Item number A427M
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Aldrich, Douglas F.
245 10 - TITLE STATEMENT
Title Mastering the digital marketplace : practical strategies for competitiveness in the new economy
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. 1999
300 ## - PHYSICAL DESCRIPTION
Extent 321
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ELECTRONIC COMMERCE
Topical term or geographic name entry element INTELLECTUAL PROPERTY
Topical term or geographic name entry element INTERNET MARKETING
Topical term or geographic name entry element COMPUTER GRAPHICS INDUSTRY
General subdivision CASE STUDIES
991 ## -
-- 02
-- 02
-- การตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
  WeedRenovate       Main Campus Main Campus Book Shelves 2019-04-22 4 HF5548.32 A427M 61120000011 2022-05-14 2022-01-19 2019-04-22 Books
          Main Campus Main Campus Book Shelves 2019-04-22   HF5548.32 A427M 61120000012 2019-04-22   2019-04-22 Books


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