000 -LEADER |
fixed length control field |
01066nam0a22002530a04500 |
001 - CONTROL NUMBER |
control field |
000106392 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190423161119.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
s2002 si fnx000 000 0neng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0471479136 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
2002001254 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HC415 .I53 |
Item number |
M374 |
245 10 - TITLE STATEMENT |
Title |
Marketing Asian places : |
Remainder of title |
attracting investment, industry, and tourism to cities, states and nations / |
Statement of responsibility, etc. |
Philip Kotler ... [et al.] |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Singapore : |
Name of publisher, distributor, etc. |
Wiley, |
Date of publication, distribution, etc. |
2002 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
443 p. : |
Other physical details |
ill. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
INDUSTRIAL PROMOTION |
Geographic subdivision |
ASIA |
|
Topical term or geographic name entry element |
INVESTMENTS, FOREIGN |
Geographic subdivision |
ASIA |
|
Topical term or geographic name entry element |
TOURISM |
Geographic subdivision |
ASIA |
|
Topical term or geographic name entry element |
PLACE MARKETING |
Geographic subdivision |
ASIA |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Kotler, Philip. |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A40065 |
Link information for field corresponding to 9XX field |
Oct 24 2003 1:37PM |
991 ## - |
-- |
02 |
-- |
02 |
-- |
การตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |