| 000 -LEADER |
|---|
| fixed length control field |
01079nam0a22002410a04500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000119339 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190423172057.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
s2542 th fnx000 000 0ntha d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9740841147 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
2003007896 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5814 |
| Item number |
ส888ห |
| 100 0# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
เสกสรร สายสีสด |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
หลักการโฆษณาและการประชาสัมพันธ์ = |
| Remainder of title |
Principles of advertising and public relations / |
| Statement of responsibility, etc. |
เสกสรร สายสีสด |
| 246 3# - VARYING FORM OF TITLE |
|---|
| Title proper/short title |
Principles of advertising and public relations |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
กรุงเทพฯ : |
| Name of publisher, distributor, etc. |
โรงพิมพ์ไทยวัฒนาพานิช, |
| Date of publication, distribution, etc. |
2542 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
270 หน้า : |
| Other physical details |
ภาพประกอบ |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
บรรณานุกรม |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
การโฆษณา |
|
|---|
| Topical term or geographic name entry element |
การประชาสัมพันธ์ |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A36070 |
| Link information for field corresponding to 9XX field |
Nov 18 2003 2:56PM |
| 991 ## - |
|---|
| -- |
03 |
| -- |
03 |
| -- |
โฆษณา การสื่อสารเพื่อการตลาด |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |