Emotional branding : (Record no. 218125)

000 -LEADER
fixed length control field 01025nam0a22002890a04500
001 - CONTROL NUMBER
control field 000141024
003 - CONTROL NUMBER IDENTIFIER
control field Th-BaBU
040 ## - CATALOGING SOURCE
Original cataloging agency Th-BaBU
Transcribing agency Th-BaBU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200428141012.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2001 xxu fnx000 000 0neng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1581150784
035 ## - SYSTEM CONTROL NUMBER
System control number 2006001977
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69 .B7
Item number G623E
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Gobe, Marc
245 10 - TITLE STATEMENT
Title Emotional branding :
Remainder of title the new paradigm for connecting brands to people /
Statement of responsibility, etc. by Marc Gobe
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. :
Name of publisher, distributor, etc. Allworth Press,
Date of publication, distribution, etc. c2001
300 ## - PHYSICAL DESCRIPTION
Extent 319 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BRAND NAME PRODUCTS
Topical term or geographic name entry element BRAND NAME PRODUCTS
General subdivision MARKETING
Topical term or geographic name entry element CONSUMERS' PREFERENCES
Topical term or geographic name entry element MOTIVATION RESEARCH (MARKETING)
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
b 200605250118
p 850.00
n BUR
r SID02 RONO20060260 ORDNO11
t 10
c 10
l B
h HD69 .B7
j 0
i G623E
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A39016
Link information for field corresponding to 9XX field May 27 2006 2:19PM
991 ## -
-- 03
-- 03
-- โฆษณา การสื่อสารเพื่อการตลาด
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          Main Campus Main Campus Book Shelves 2019-05-30 1 HD69 .B7 G623E 200605250118 2023-01-23 2023-01-21 2019-05-30 Books


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