| 000 -LEADER |
|---|
| fixed length control field |
01030nam0a22002650a04500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000291963 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190826141251.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140521s2009 enka f 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9781846681936 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
2011001732 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415 |
| Item number |
F677M 2009 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Forsyth, Patrick |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing : |
| Remainder of title |
a guide to the fundamentals / |
| Statement of responsibility, etc. |
Patrick Forsyth. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Profile, |
| Date of publication, distribution, etc. |
c2009. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
230 p. : |
| Other physical details |
ill. |
| 490 0# - SERIES STATEMENT |
|---|
| Series statement |
Economist books |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
|
|---|
| Topical term or geographic name entry element |
Marketing |
| Topical term following geographic name entry element |
Planning |
|
|---|
| Topical term or geographic name entry element |
Communication in marketing |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| b |
201105130214 |
| p |
690.00 |
| n |
BUR |
| r |
SID02 RONO20110314 ORDNO1 |
| g |
PC |
| t |
10 |
| c |
190 |
| l |
B |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A54083 |
| Link information for field corresponding to 9XX field |
20150407 |
| 991 ## - |
|---|
| -- |
02 |
| -- |
02 |
| -- |
การตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |