| 000 -LEADER |
|---|
| fixed length control field |
00933nam0a22002410a04500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000298878 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190826143425.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140523s2014 xxu fnx000 000 0neng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780789751614 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
2014000470 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF 5415.1255 |
| Item number |
B747Y |
| 100 0# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Brito, Michael |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Your brand, the next media company : |
| Remainder of title |
how a social business strategy enables better content, smarter marketing and deeper customer relationships / |
| Statement of responsibility, etc. |
Michael Brito. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Indianapolis, Ind. : |
| Name of publisher, distributor, etc. |
Que, |
| Date of publication, distribution, etc. |
c2014. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
257 p. : |
| Other physical details |
ill. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
|
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
| Form subdivision |
Case studies |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| b |
201404230009 |
| p |
895.00 |
| n |
BUR |
| r |
SID02 RONO20140065 ORDNO8 |
| t |
10 |
| c |
10 |
| l |
B |
| h |
HF 5415.1255 |
| j |
0 |
| i |
B747Y |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A54083 |
| Link information for field corresponding to 9XX field |
20140428 |
| 991 ## - |
|---|
| -- |
03 |
| -- |
03 |
| -- |
โฆษณา การสื่อสารเพื่อการตลาด |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |