000 -LEADER |
fixed length control field |
00675nam a2200217 a 4500 |
001 - CONTROL NUMBER |
control field |
000302006 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190826144138.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
140224s2014 xxka f 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780749469955 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.1265 |
Item number |
R684D 2014 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Rowles, Daniel. |
245 10 - TITLE STATEMENT |
Title |
Digital branding : |
Remainder of title |
a complete step-by-step guide to strategy, tactics and measurement / |
Statement of responsibility, etc. |
Daniel Rowles. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
London : |
Name of publisher, distributor, etc. |
Kogan Page, |
Date of publication, distribution, etc. |
2014. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
220 p. : |
Other physical details |
ill. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Internet marketing. |
|
Topical term or geographic name entry element |
Branding (Marketing) |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A47060 |
Link information for field corresponding to 9XX field |
20150518 |
991 ## - |
-- |
02 |
-- |
02 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |