000 -LEADER |
fixed length control field |
00816nam a2200253 a 4500 |
001 - CONTROL NUMBER |
control field |
000312520 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190826145656.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
170127s2013 xxka f b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780230378193 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
S778M 2013 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Stroud, Dick |
245 10 - TITLE STATEMENT |
Title |
Marketing to the ageing consumer : |
Remainder of title |
the secrets to building an age-friendly business / |
Statement of responsibility, etc. |
by Dick Stroud, Kim Walker. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Basingstoke : |
Name of publisher, distributor, etc. |
Palgrave Macmillan, |
Date of publication, distribution, etc. |
2013. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
251 p. : |
Other physical details |
ill. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
|
Topical term or geographic name entry element |
Middle-aged consumers |
General subdivision |
Attitudes |
|
Topical term or geographic name entry element |
Older consumers |
General subdivision |
Attitudes |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Walker, Kim |
946 ## - LOCAL PROCESSING INFORMATION (OCLC) |
a |
67-2 |
b |
New titles in February 2019 |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A47060 |
Link information for field corresponding to 9XX field |
20190215 |
991 ## - |
-- |
adm |
-- |
mar |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |