000 -LEADER |
fixed length control field |
00997nam a2200301 i 4500 |
001 - CONTROL NUMBER |
control field |
000313052 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190826145749.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
170325s2015 enka f b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781292056586 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HM1221 |
Item number |
W542P 2015 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Wilcox, Dennis L., |
Relator term |
author. |
245 10 - TITLE STATEMENT |
Title |
Public relations : |
Remainder of title |
strategies and tactics / |
Statement of responsibility, etc. |
Dennis L. Wilcox, Glen T. Cameron, Bryan H. Reber. |
250 ## - EDITION STATEMENT |
Edition statement |
Eleventh edition, Global Edition |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
Place of production, publication, distribution, manufacture |
Harlow, Essex : |
Name of producer, publisher, distributor, manufacturer |
Pearson, |
Date of production, publication, distribution, manufacture, or copyright notice |
©2015. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
624 pages : |
Other physical details |
colour illustrations. |
336 ## - CONTENT TYPE |
Content type term |
text |
Source |
rdacontent |
337 ## - MEDIA TYPE |
Media type term |
unmediated |
Source |
rdamedia |
338 ## - CARRIER TYPE |
Carrier type term |
volume |
Source |
rdacarrier |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Public relations. |
|
Topical term or geographic name entry element |
Public relations |
Geographic subdivision |
United States. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Cameron, Glen T., |
Relator term |
author. |
|
Personal name |
Reber, Bryan H., |
Relator term |
author. |
946 ## - LOCAL PROCESSING INFORMATION (OCLC) |
a |
85-2 |
b |
New titles in May 2017 |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A47060 |
Link information for field corresponding to 9XX field |
20170508 |
991 ## - |
-- |
coa |
-- |
pub |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |