Kellogg on marketing (Record no. 252090)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00907nam a22002294a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | TH-BaBU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210930152224.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 001006s2001 nyua b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780471353997 |
| International Standard Book Number | 9780471054047 (electronic bk.) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | TH-BaBU |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | .K4443 2001 |
| 245 00 - TITLE STATEMENT | |
| Title | Kellogg on marketing |
| Medium | [electronic resource] / |
| Statement of responsibility, etc. | The Kellogg Marketing Faculty, Northwestern University ; Dawn Iacobucci, editor. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, N.Y. : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | c2001. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Iacobucci, Dawn. |
| Relator term | ed. |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | J.L. Kellogg Graduate School of Management. |
| Subordinate unit | Center for Marketing Sciences. |
| 856 41 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=54393&site=ehost-live&scope=site">http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=54393&site=ehost-live&scope=site</a> |
| Public note | Electronic Resources |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | E-Book |
No items available.