Qualitative marketing research / David Carson ... [et al.]

Contributor(s): Carson, David, 1956-.
Material type: materialTypeLabelBookPublisher: London : Sage, 2001Description: 239 p. : ill.ISBN: 0761963669.Call No.: HF5415.2 Q344 Subject(s): QUALITATIVE RESEARCH | MARKETING RESEARCHBibliography, etc. Note: Includes bibliographical references and index
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Includes bibliographical references and index

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