Marketing management : a strategic planning approach
By: Buell, Victor P.
Material type:
BookPublisher: New York, N.Y. : McGraw-Hill, 1984Description: 682.Call No.:
HF5415.13
B834M
Subject(s): MARKETING -- MANAGEMENT
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.13 B834M (Browse shelf) | Available | 93940 | |
| Main Campus Book Shelves | HF5415.13 B834M (Browse shelf) | Available | 93943 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
| HF5415.13 B768C 1997 Competitive marketing strategy : dynamic manoeuvring for competitive position | HF5415.13 B768M Market focus : achieving and sustaining marketing effectiveness | HF5415.13 B768M Market focus : achieving and sustaining marketing effectiveness | HF5415.13 B834M Marketing management : a strategic planning approach | HF5415.13 B834M Marketing management : a strategic planning approach | HF5415.13 B877A Advanced cases in marketing management | HF5415.13 B899P The PIMS principles : linking strategy to performance |
There are no comments for this item.